Swissmilk: Radio spots Day of the Milk CHD/F

For the Day of Milk, nice noise developed a striking radio spot series designed to specifically appeal to families and emotionally showcase the enjoyment of Swiss milk.

The spots were individually produced for several regions across Switzerland – from Basel to Lausanne, from Lucerne to Zurich – and locally adapted. This creates a personal connection with the target audience in their everyday lives.

Scripting, voice casting, recording, sounddesign, mix and mastering were all handled by one team – with the aim of making Swissmilk sound approachable, authentic and family-oriented.